Earlham College brand colors
Earlham College's visual guidelines give a primary palette of Earlham Red, Maroon and Navy, each with a Pantone reference, an RGB triple and a hex, alongside a set of earth-tone colors described only by their CMYK and RGB builds.
Official site: earlham.edu
Palette image
Every swatch on this page, as one image you can save or share.
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Earlham Red | primary | #8B1B3F | 139, 27, 63 | 341, 67%, 33% | 208 C | 32/95/65/30 | Fill screen |
| Maroon | secondary | #651C32 | 101, 28, 50 | 342, 57%, 25% | 7421 C | 40/93/61/47 | Fill screen |
| Navy | accent | #00263E | 0, 38, 62 | 203, 100%, 12% | 2965 C | 100/40/0/82 | Fill screen |
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Contrast pairs
Earlham Red passes AA for body text on white, at 9 to 1.
Of 20 ordered pairs in this palette, 8 clear 4.5 to 1 for body text and 8 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Earlham Red | Maroon | Navy | White | Black |
|---|---|---|---|---|---|
| Earlham Red | 1.3Earlham Red on Maroon, fails AA for body text | 1.7Earlham Red on Navy, fails AA for body text | 9.0Earlham Red on White, passes AA for body text | 2.3Earlham Red on Black, fails AA for body text | |
| Maroon | 1.3Maroon on Earlham Red, fails AA for body text | 1.3Maroon on Navy, fails AA for body text | 11.9Maroon on White, passes AA for body text | 1.8Maroon on Black, fails AA for body text | |
| Navy | 1.7Navy on Earlham Red, fails AA for body text | 1.3Navy on Maroon, fails AA for body text | 15.6Navy on White, passes AA for body text | 1.4Navy on Black, fails AA for body text | |
| White | 9.0White on Earlham Red, passes AA for body text | 11.9White on Maroon, passes AA for body text | 15.6White on Navy, passes AA for body text | 21.0White on Black, passes AA for body text | |
| Black | 2.3Black on Earlham Red, fails AA for body text | 1.8Black on Maroon, fails AA for body text | 1.4Black on Navy, fails AA for body text | 21.0Black on White, passes AA for body text |
Sources
- Every color on this page: https://earlham.edu/wp-content/uploads/2021/10/EarlhamCollege_VisualGuidelines.pdf
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