Coca-Cola brand colors
Coca-Cola is one of the most reproduced marks in the world and one of the harder ones to get a number for. The company distributes its logo as artwork rather than as a specification, the files on its own site are drawn to inherit whatever color surrounds them, and its licensing materials give a spot color rather than a hex. The red below is measured from the reference artwork instead.
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Coca-Cola Red | primary | #E61D2B | 230, 29, 43 | 356, 80%, 51% | -- | -- | Fill screen |
Contrast pairs
Coca-Cola Red passes AA for body text on white, at 4.6 to 1.
Of 6 ordered pairs in this palette, 6 clear 4.5 to 1 for body text and 6 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Coca-Cola Red | White | Black |
|---|---|---|---|
| Coca-Cola Red | 4.6Coca-Cola Red on White, passes AA for body text | 4.6Coca-Cola Red on Black, passes AA for body text | |
| White | 4.6White on Coca-Cola Red, passes AA for body text | 21.0White on Black, passes AA for body text | |
| Black | 4.6Black on Coca-Cola Red, passes AA for body text | 21.0Black on White, passes AA for body text |
Sources
- Every color on this page: https://commons.wikimedia.org/wiki/File:Coca-Cola_logo.svg
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