Banco Santander brand colors
Santander's public brand guide specifies every color across print and digital, and names its reds and its soft neutrals after cities. Santander Red is the primary; Boston and London are the darker reds beneath it; Lisbon is the warm off-white. The guide marks with an asterisk which tones may be used as backgrounds, and those marks are kept in the notes below.
Official site: santander.com
Palette image
Every swatch on this page, as one image you can save or share.
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Santander Red | primary | #EC0000 | 236, 0, 0 | 0, 100%, 46% | 485 C | 0/100/100/0 | Fill screen |
| Boston | secondary | #CC0000 | 204, 0, 0 | 0, 100%, 40% | 3620 C | 0/100/100/20 | Fill screen |
| London | secondary | #990000 | 153, 0, 0 | 0, 100%, 30% | 7622 C | 0/100/100/40 | Fill screen |
| Lisbon | neutral light | #FBF1EA | 251, 241, 234 | 25, 68%, 95% | 9021 C | 0/8/8/0 | Fill screen |
| White | background | #FFFFFF | 255, 255, 255 | 0, 0%, 100% | -- | 0/0/0/0 | Fill screen |
| Black | text | #000000 | 0, 0, 0 | 0, 0%, 0% | -- | 0/0/0/100 | Fill screen |
Banco Santander against your project
Contrast pairs
Santander Red passes AA for body text on white, at 4.6 to 1.
Of 52 ordered pairs in this palette, 32 clear 4.5 to 1 for body text and 38 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Santander Red | Boston | London | Lisbon | White | Black | White | Black |
|---|---|---|---|---|---|---|---|---|
| Santander Red | 1.3Santander Red on Boston, fails AA for body text | 1.9Santander Red on London, fails AA for body text | 4.1Santander Red on Lisbon, fails AA for body text | 4.6Santander Red on White, passes AA for body text | 4.6Santander Red on Black, passes AA for body text | 4.6Santander Red on White, passes AA for body text | 4.6Santander Red on Black, passes AA for body text | |
| Boston | 1.3Boston on Santander Red, fails AA for body text | 1.5Boston on London, fails AA for body text | 5.3Boston on Lisbon, passes AA for body text | 5.9Boston on White, passes AA for body text | 3.6Boston on Black, fails AA for body text | 5.9Boston on White, passes AA for body text | 3.6Boston on Black, fails AA for body text | |
| London | 1.9London on Santander Red, fails AA for body text | 1.5London on Boston, fails AA for body text | 8.0London on Lisbon, passes AA for body text | 8.9London on White, passes AA for body text | 2.4London on Black, fails AA for body text | 8.9London on White, passes AA for body text | 2.4London on Black, fails AA for body text | |
| Lisbon | 4.1Lisbon on Santander Red, fails AA for body text | 5.3Lisbon on Boston, passes AA for body text | 8.0Lisbon on London, passes AA for body text | 1.1Lisbon on White, fails AA for body text | 18.9Lisbon on Black, passes AA for body text | 1.1Lisbon on White, fails AA for body text | 18.9Lisbon on Black, passes AA for body text | |
| White | 4.6White on Santander Red, passes AA for body text | 5.9White on Boston, passes AA for body text | 8.9White on London, passes AA for body text | 1.1White on Lisbon, fails AA for body text | 21.0White on Black, passes AA for body text | 21.0White on Black, passes AA for body text | ||
| Black | 4.6Black on Santander Red, passes AA for body text | 3.6Black on Boston, fails AA for body text | 2.4Black on London, fails AA for body text | 18.9Black on Lisbon, passes AA for body text | 21.0Black on White, passes AA for body text | 21.0Black on White, passes AA for body text | ||
| White | 4.6White on Santander Red, passes AA for body text | 5.9White on Boston, passes AA for body text | 8.9White on London, passes AA for body text | 1.1White on Lisbon, fails AA for body text | 21.0White on Black, passes AA for body text | 21.0White on Black, passes AA for body text | ||
| Black | 4.6Black on Santander Red, passes AA for body text | 3.6Black on Boston, fails AA for body text | 2.4Black on London, fails AA for body text | 18.9Black on Lisbon, passes AA for body text | 21.0Black on White, passes AA for body text | 21.0Black on White, passes AA for body text |
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