Chartered Institute of Logistics and Transport brand colors
CILT's brand guidelines state its identity is built on purple and gold, each given an RGB triple and a hex, with a secondary palette of further named accent colors.
Official site: ciltinternational.org
Palette image
Every swatch on this page, as one image you can save or share.
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Purple | primary | #361163 | 54, 17, 99 | 267, 71%, 23% | -- | -- | Fill screen |
| Gold | secondary | #B38E5E | 179, 142, 94 | 34, 36%, 54% | -- | -- | Fill screen |
| Yellow | accent | #FFD204 | 255, 210, 4 | 49, 100%, 51% | -- | -- | Fill screen |
| Lime | accent | #B7D432 | 183, 212, 50 | 71, 65%, 51% | -- | -- | Fill screen |
| Sky Blue | accent | #00A8E5 | 0, 168, 229 | 196, 100%, 45% | -- | -- | Fill screen |
| Magenta | accent | #B72049 | 183, 32, 73 | 344, 70%, 42% | -- | -- | Fill screen |
| Gray | neutral light | #505050 | 80, 80, 80 | 0, 0%, 31% | -- | -- | Fill screen |
Chartered Institute of Logistics and Transport against your project
Contrast pairs
Purple passes AA for body text on white, at 14.8 to 1.
Of 72 ordered pairs in this palette, 28 clear 4.5 to 1 for body text and 36 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Purple | Gold | Yellow | Lime | Sky Blue | Magenta | Gray | White | Black |
|---|---|---|---|---|---|---|---|---|---|
| Purple | 4.9Purple on Gold, passes AA for body text | 10.2Purple on Yellow, passes AA for body text | 8.8Purple on Lime, passes AA for body text | 5.5Purple on Sky Blue, passes AA for body text | 2.3Purple on Magenta, fails AA for body text | 1.8Purple on Gray, fails AA for body text | 14.8Purple on White, passes AA for body text | 1.4Purple on Black, fails AA for body text | |
| Gold | 4.9Gold on Purple, passes AA for body text | 2.1Gold on Yellow, fails AA for body text | 1.8Gold on Lime, fails AA for body text | 1.1Gold on Sky Blue, fails AA for body text | 2.1Gold on Magenta, fails AA for body text | 2.7Gold on Gray, fails AA for body text | 3.0Gold on White, fails AA for body text | 7.0Gold on Black, passes AA for body text | |
| Yellow | 10.2Yellow on Purple, passes AA for body text | 2.1Yellow on Gold, fails AA for body text | 1.2Yellow on Lime, fails AA for body text | 1.9Yellow on Sky Blue, fails AA for body text | 4.4Yellow on Magenta, fails AA for body text | 5.6Yellow on Gray, passes AA for body text | 1.4Yellow on White, fails AA for body text | 14.5Yellow on Black, passes AA for body text | |
| Lime | 8.8Lime on Purple, passes AA for body text | 1.8Lime on Gold, fails AA for body text | 1.2Lime on Yellow, fails AA for body text | 1.6Lime on Sky Blue, fails AA for body text | 3.8Lime on Magenta, fails AA for body text | 4.8Lime on Gray, passes AA for body text | 1.7Lime on White, fails AA for body text | 12.5Lime on Black, passes AA for body text | |
| Sky Blue | 5.5Sky Blue on Purple, passes AA for body text | 1.1Sky Blue on Gold, fails AA for body text | 1.9Sky Blue on Yellow, fails AA for body text | 1.6Sky Blue on Lime, fails AA for body text | 2.3Sky Blue on Magenta, fails AA for body text | 3.0Sky Blue on Gray, fails AA for body text | 2.7Sky Blue on White, fails AA for body text | 7.7Sky Blue on Black, passes AA for body text | |
| Magenta | 2.3Magenta on Purple, fails AA for body text | 2.1Magenta on Gold, fails AA for body text | 4.4Magenta on Yellow, fails AA for body text | 3.8Magenta on Lime, fails AA for body text | 2.3Magenta on Sky Blue, fails AA for body text | 1.3Magenta on Gray, fails AA for body text | 6.3Magenta on White, passes AA for body text | 3.3Magenta on Black, fails AA for body text | |
| Gray | 1.8Gray on Purple, fails AA for body text | 2.7Gray on Gold, fails AA for body text | 5.6Gray on Yellow, passes AA for body text | 4.8Gray on Lime, passes AA for body text | 3.0Gray on Sky Blue, fails AA for body text | 1.3Gray on Magenta, fails AA for body text | 8.1Gray on White, passes AA for body text | 2.6Gray on Black, fails AA for body text | |
| White | 14.8White on Purple, passes AA for body text | 3.0White on Gold, fails AA for body text | 1.4White on Yellow, fails AA for body text | 1.7White on Lime, fails AA for body text | 2.7White on Sky Blue, fails AA for body text | 6.3White on Magenta, passes AA for body text | 8.1White on Gray, passes AA for body text | 21.0White on Black, passes AA for body text | |
| Black | 1.4Black on Purple, fails AA for body text | 7.0Black on Gold, passes AA for body text | 14.5Black on Yellow, passes AA for body text | 12.5Black on Lime, passes AA for body text | 7.7Black on Sky Blue, passes AA for body text | 3.3Black on Magenta, fails AA for body text | 2.6Black on Gray, fails AA for body text | 21.0Black on White, passes AA for body text |
Sources
- Every color on this page: https://www.ciltinternational.org/wp-content/uploads/2017/02/CILT-BRAND-GUIDELINES-V11-LOW-RES.pdf
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