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LSU brand colors

LSU Athletics states the rule without hedging: purple and gold go on all brand applications, internally and externally. Both primaries carry a Pantone reference and a CMYK build, and a darker purple and a deeper gold sit behind them for secondary corporate use.

Official site: lingoapp.com

Every color

ColorRoleHexRGBHSLPantoneCMYKPreview
LSU Purpleprimary#461D7C70, 29, 124266, 62%, 30%PMS 268C82, 98, 0, 12Fill screen
LSU Goldsecondary#FDD023253, 208, 3548, 98%, 56%PMS 123C0, 19, 89, 0Fill screen
Secondary Purpleaccent#3C105360, 16, 83279, 68%, 19%PMS 2627C85, 100, 6, 38Fill screen
Secondary Goldaccent#D29F13210, 159, 1944, 83%, 45%PMS 7555C0, 28, 98, 11Fill screen

Contrast pairs

LSU Purple passes AA for body text on white, at 12.2 to 1.

Of 30 ordered pairs in this palette, 18 clear 4.5 to 1 for body text and 18 clear 3 to 1 for large text. Row is the text color, column is the background.

Text colorLSU PurpleLSU GoldSecondary PurpleSecondary GoldWhiteBlack
LSU Purple8.2LSU Purple on LSU Gold, passes AA for body text1.2LSU Purple on Secondary Purple, fails AA for body text5.0LSU Purple on Secondary Gold, passes AA for body text12.2LSU Purple on White, passes AA for body text1.7LSU Purple on Black, fails AA for body text
LSU Gold8.2LSU Gold on LSU Purple, passes AA for body text10.2LSU Gold on Secondary Purple, passes AA for body text1.6LSU Gold on Secondary Gold, fails AA for body text1.5LSU Gold on White, fails AA for body text14.2LSU Gold on Black, passes AA for body text
Secondary Purple1.2Secondary Purple on LSU Purple, fails AA for body text10.2Secondary Purple on LSU Gold, passes AA for body text6.3Secondary Purple on Secondary Gold, passes AA for body text15.1Secondary Purple on White, passes AA for body text1.4Secondary Purple on Black, fails AA for body text
Secondary Gold5.0Secondary Gold on LSU Purple, passes AA for body text1.6Secondary Gold on LSU Gold, fails AA for body text6.3Secondary Gold on Secondary Purple, passes AA for body text2.4Secondary Gold on White, fails AA for body text8.7Secondary Gold on Black, passes AA for body text
White12.2White on LSU Purple, passes AA for body text1.5White on LSU Gold, fails AA for body text15.1White on Secondary Purple, passes AA for body text2.4White on Secondary Gold, fails AA for body text21.0White on Black, passes AA for body text
Black1.7Black on LSU Purple, fails AA for body text14.2Black on LSU Gold, passes AA for body text1.4Black on Secondary Purple, fails AA for body text8.7Black on Secondary Gold, passes AA for body text21.0Black on White, passes AA for body text
See these colors on a designOpen palette in generatorMake a gradientCheck contrast

Sources

All 92 colleges & universities, A to Z

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