Norsk Hydro brand colors
Norsk Hydro's brand center states Hydro Blue is its main color, used in the logo and throughout its visual identity, and names Hydro Light Blue and Hydro Aluminium alongside it, each with a Pantone reference, a CMYK build, an RGB triple and a hex.
Official site: hydro.com
Palette image
Every swatch on this page, as one image you can save or share.
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Hydro Blue | primary | #444D55 | 68, 77, 85 | 208, 11%, 30% | 7546 C | 58/34/18/60 | Fill screen |
| Hydro Light Blue | secondary | #768692 | 118, 134, 146 | 206, 11%, 52% | 7544 | 35/14/11/34 | Fill screen |
| Hydro Aluminium | accent | #8C8C8C | 140, 140, 140 | 0, 0%, 55% | -- | -- | Fill screen |
| Hydro Green | accent | #43807A | 67, 128, 122 | 174, 31%, 38% | -- | -- | Fill screen |
| Hydro Warm | accent | #4A3041 | 74, 48, 65 | 321, 21%, 24% | -- | -- | Fill screen |
Norsk Hydro against your project
Contrast pairs
Hydro Blue passes AA for body text on white, at 8.6 to 1.
Of 42 ordered pairs in this palette, 14 clear 4.5 to 1 for body text and 22 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Hydro Blue | Hydro Light Blue | Hydro Aluminium | Hydro Green | Hydro Warm | White | Black |
|---|---|---|---|---|---|---|---|
| Hydro Blue | 2.3Hydro Blue on Hydro Light Blue, fails AA for body text | 2.6Hydro Blue on Hydro Aluminium, fails AA for body text | 1.9Hydro Blue on Hydro Green, fails AA for body text | 1.4Hydro Blue on Hydro Warm, fails AA for body text | 8.6Hydro Blue on White, passes AA for body text | 2.4Hydro Blue on Black, fails AA for body text | |
| Hydro Light Blue | 2.3Hydro Light Blue on Hydro Blue, fails AA for body text | 1.1Hydro Light Blue on Hydro Aluminium, fails AA for body text | 1.2Hydro Light Blue on Hydro Green, fails AA for body text | 3.1Hydro Light Blue on Hydro Warm, fails AA for body text | 3.8Hydro Light Blue on White, fails AA for body text | 5.6Hydro Light Blue on Black, passes AA for body text | |
| Hydro Aluminium | 2.6Hydro Aluminium on Hydro Blue, fails AA for body text | 1.1Hydro Aluminium on Hydro Light Blue, fails AA for body text | 1.4Hydro Aluminium on Hydro Green, fails AA for body text | 3.5Hydro Aluminium on Hydro Warm, fails AA for body text | 3.4Hydro Aluminium on White, fails AA for body text | 6.3Hydro Aluminium on Black, passes AA for body text | |
| Hydro Green | 1.9Hydro Green on Hydro Blue, fails AA for body text | 1.2Hydro Green on Hydro Light Blue, fails AA for body text | 1.4Hydro Green on Hydro Aluminium, fails AA for body text | 2.6Hydro Green on Hydro Warm, fails AA for body text | 4.6Hydro Green on White, passes AA for body text | 4.6Hydro Green on Black, passes AA for body text | |
| Hydro Warm | 1.4Hydro Warm on Hydro Blue, fails AA for body text | 3.1Hydro Warm on Hydro Light Blue, fails AA for body text | 3.5Hydro Warm on Hydro Aluminium, fails AA for body text | 2.6Hydro Warm on Hydro Green, fails AA for body text | 11.7Hydro Warm on White, passes AA for body text | 1.8Hydro Warm on Black, fails AA for body text | |
| White | 8.6White on Hydro Blue, passes AA for body text | 3.8White on Hydro Light Blue, fails AA for body text | 3.4White on Hydro Aluminium, fails AA for body text | 4.6White on Hydro Green, passes AA for body text | 11.7White on Hydro Warm, passes AA for body text | 21.0White on Black, passes AA for body text | |
| Black | 2.4Black on Hydro Blue, fails AA for body text | 5.6Black on Hydro Light Blue, passes AA for body text | 6.3Black on Hydro Aluminium, passes AA for body text | 4.6Black on Hydro Green, passes AA for body text | 1.8Black on Hydro Warm, fails AA for body text | 21.0Black on White, passes AA for body text |
Sources
- Every color on this page: https://www.hydro.com/en/global/media/brand-center/core-elements/brand-colors/
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