Purdue University brand colors
Purdue's primary pair is Boilermaker Gold and black, supported by eight colors named for the university's industrial heritage: Aged, Rush, Field, Steel, Railway Gray, Steam. The brand site publishes hex values only, with no Pantone or CMYK equivalents.
Official site: purdue.edu
Palette image
Every swatch on this page, as one image you can save or share.
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Boilermaker Gold | primary | #CFB991 | 207, 185, 145 | 39, 39%, 69% | -- | -- | Fill screen |
| Black | secondary | #000000 | 0, 0, 0 | 0, 0%, 0% | -- | -- | Fill screen |
| Aged | accent | #8E6F3E | 142, 111, 62 | 37, 39%, 40% | -- | -- | Fill screen |
| Rush | accent | #DAAA00 | 218, 170, 0 | 47, 100%, 43% | -- | -- | Fill screen |
| Field | accent | #DDB945 | 221, 185, 69 | 46, 69%, 57% | -- | -- | Fill screen |
| Dust | accent | #EBD99F | 235, 217, 159 | 46, 66%, 77% | -- | -- | Fill screen |
| Steel | neutral dark | #555960 | 85, 89, 96 | 218, 6%, 35% | -- | -- | Fill screen |
| Cool Gray | neutral dark | #6F727B | 111, 114, 123 | 225, 5%, 46% | -- | -- | Fill screen |
| Railway Gray | neutral light | #9D9795 | 157, 151, 149 | 15, 4%, 60% | -- | -- | Fill screen |
| Steam | neutral light | #C4BFC0 | 196, 191, 192 | 348, 4%, 76% | -- | -- | Fill screen |
Purdue University against your project
Contrast pairs
Boilermaker Gold passes AA for body text on black, at 11 to 1.
Of 130 ordered pairs in this palette, 36 clear 4.5 to 1 for body text and 56 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Boilermaker Gold | Black | Aged | Rush | Field | Dust | Steel | Cool Gray | Railway Gray | Steam | White | Black |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Boilermaker Gold | 11.0Boilermaker Gold on Black, passes AA for body text | 2.5Boilermaker Gold on Aged, fails AA for body text | 1.1Boilermaker Gold on Rush, fails AA for body text | 1.0Boilermaker Gold on Field, fails AA for body text | 1.4Boilermaker Gold on Dust, fails AA for body text | 3.7Boilermaker Gold on Steel, fails AA for body text | 2.5Boilermaker Gold on Cool Gray, fails AA for body text | 1.5Boilermaker Gold on Railway Gray, fails AA for body text | 1.1Boilermaker Gold on Steam, fails AA for body text | 1.9Boilermaker Gold on White, fails AA for body text | 11.0Boilermaker Gold on Black, passes AA for body text | |
| Black | 11.0Black on Boilermaker Gold, passes AA for body text | 4.5Black on Aged, fails AA for body text | 9.7Black on Rush, passes AA for body text | 11.1Black on Field, passes AA for body text | 15.0Black on Dust, passes AA for body text | 3.0Black on Steel, fails AA for body text | 4.4Black on Cool Gray, fails AA for body text | 7.3Black on Railway Gray, passes AA for body text | 11.6Black on Steam, passes AA for body text | 21.0Black on White, passes AA for body text | ||
| Aged | 2.5Aged on Boilermaker Gold, fails AA for body text | 4.5Aged on Black, fails AA for body text | 2.2Aged on Rush, fails AA for body text | 2.5Aged on Field, fails AA for body text | 3.3Aged on Dust, fails AA for body text | 1.5Aged on Steel, fails AA for body text | 1.0Aged on Cool Gray, fails AA for body text | 1.6Aged on Railway Gray, fails AA for body text | 2.6Aged on Steam, fails AA for body text | 4.7Aged on White, passes AA for body text | 4.5Aged on Black, fails AA for body text | |
| Rush | 1.1Rush on Boilermaker Gold, fails AA for body text | 9.7Rush on Black, passes AA for body text | 2.2Rush on Aged, fails AA for body text | 1.1Rush on Field, fails AA for body text | 1.5Rush on Dust, fails AA for body text | 3.3Rush on Steel, fails AA for body text | 2.2Rush on Cool Gray, fails AA for body text | 1.3Rush on Railway Gray, fails AA for body text | 1.2Rush on Steam, fails AA for body text | 2.2Rush on White, fails AA for body text | 9.7Rush on Black, passes AA for body text | |
| Field | 1.0Field on Boilermaker Gold, fails AA for body text | 11.1Field on Black, passes AA for body text | 2.5Field on Aged, fails AA for body text | 1.1Field on Rush, fails AA for body text | 1.4Field on Dust, fails AA for body text | 3.7Field on Steel, fails AA for body text | 2.5Field on Cool Gray, fails AA for body text | 1.5Field on Railway Gray, fails AA for body text | 1.0Field on Steam, fails AA for body text | 1.9Field on White, fails AA for body text | 11.1Field on Black, passes AA for body text | |
| Dust | 1.4Dust on Boilermaker Gold, fails AA for body text | 15.0Dust on Black, passes AA for body text | 3.3Dust on Aged, fails AA for body text | 1.5Dust on Rush, fails AA for body text | 1.4Dust on Field, fails AA for body text | 5.0Dust on Steel, passes AA for body text | 3.4Dust on Cool Gray, fails AA for body text | 2.0Dust on Railway Gray, fails AA for body text | 1.3Dust on Steam, fails AA for body text | 1.4Dust on White, fails AA for body text | 15.0Dust on Black, passes AA for body text | |
| Steel | 3.7Steel on Boilermaker Gold, fails AA for body text | 3.0Steel on Black, fails AA for body text | 1.5Steel on Aged, fails AA for body text | 3.3Steel on Rush, fails AA for body text | 3.7Steel on Field, fails AA for body text | 5.0Steel on Dust, passes AA for body text | 1.5Steel on Cool Gray, fails AA for body text | 2.4Steel on Railway Gray, fails AA for body text | 3.9Steel on Steam, fails AA for body text | 7.0Steel on White, passes AA for body text | 3.0Steel on Black, fails AA for body text | |
| Cool Gray | 2.5Cool Gray on Boilermaker Gold, fails AA for body text | 4.4Cool Gray on Black, fails AA for body text | 1.0Cool Gray on Aged, fails AA for body text | 2.2Cool Gray on Rush, fails AA for body text | 2.5Cool Gray on Field, fails AA for body text | 3.4Cool Gray on Dust, fails AA for body text | 1.5Cool Gray on Steel, fails AA for body text | 1.7Cool Gray on Railway Gray, fails AA for body text | 2.6Cool Gray on Steam, fails AA for body text | 4.8Cool Gray on White, passes AA for body text | 4.4Cool Gray on Black, fails AA for body text | |
| Railway Gray | 1.5Railway Gray on Boilermaker Gold, fails AA for body text | 7.3Railway Gray on Black, passes AA for body text | 1.6Railway Gray on Aged, fails AA for body text | 1.3Railway Gray on Rush, fails AA for body text | 1.5Railway Gray on Field, fails AA for body text | 2.0Railway Gray on Dust, fails AA for body text | 2.4Railway Gray on Steel, fails AA for body text | 1.7Railway Gray on Cool Gray, fails AA for body text | 1.6Railway Gray on Steam, fails AA for body text | 2.9Railway Gray on White, fails AA for body text | 7.3Railway Gray on Black, passes AA for body text | |
| Steam | 1.1Steam on Boilermaker Gold, fails AA for body text | 11.6Steam on Black, passes AA for body text | 2.6Steam on Aged, fails AA for body text | 1.2Steam on Rush, fails AA for body text | 1.0Steam on Field, fails AA for body text | 1.3Steam on Dust, fails AA for body text | 3.9Steam on Steel, fails AA for body text | 2.6Steam on Cool Gray, fails AA for body text | 1.6Steam on Railway Gray, fails AA for body text | 1.8Steam on White, fails AA for body text | 11.6Steam on Black, passes AA for body text | |
| White | 1.9White on Boilermaker Gold, fails AA for body text | 21.0White on Black, passes AA for body text | 4.7White on Aged, passes AA for body text | 2.2White on Rush, fails AA for body text | 1.9White on Field, fails AA for body text | 1.4White on Dust, fails AA for body text | 7.0White on Steel, passes AA for body text | 4.8White on Cool Gray, passes AA for body text | 2.9White on Railway Gray, fails AA for body text | 1.8White on Steam, fails AA for body text | 21.0White on Black, passes AA for body text | |
| Black | 11.0Black on Boilermaker Gold, passes AA for body text | 4.5Black on Aged, fails AA for body text | 9.7Black on Rush, passes AA for body text | 11.1Black on Field, passes AA for body text | 15.0Black on Dust, passes AA for body text | 3.0Black on Steel, fails AA for body text | 4.4Black on Cool Gray, fails AA for body text | 7.3Black on Railway Gray, passes AA for body text | 11.6Black on Steam, passes AA for body text | 21.0Black on White, passes AA for body text |
Sources
- Every color on this page: https://marcom.purdue.edu/our-brand/visual-identity/
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