University of Maryland brand colors
Maryland takes red, white, black and gold directly from the state flag, and treats all four as core rather than nominating a single primary pair. Bronze Testudo, named for the campus terrapin statue, is the one accent outside that scheme.
Official site: umd.edu
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Maryland Red | primary | #E21833 | 226, 24, 51 | 352, 81%, 49% | 186 | 0, 100, 84, 4 | Fill screen |
| Maryland Gold | secondary | #FFD200 | 255, 210, 0 | 49, 100%, 50% | 116 | 0, 16, 100, 0 | Fill screen |
| White | background | #FFFFFF | 255, 255, 255 | 0, 0%, 100% | -- | 0, 0, 0, 0 | Fill screen |
| Black | neutral dark | #000000 | 0, 0, 0 | 0, 0%, 0% | Black 6 | 0, 0, 0, 100 | Fill screen |
| Dark Gray | neutral dark | #454545 | 69, 69, 69 | 0, 0%, 27% | Cool Gray 11 | 0, 0, 0, 75 | Fill screen |
| Medium Gray | neutral dark | #7F7F7F | 127, 127, 127 | 0, 0%, 50% | Cool Gray 8 | 0, 0, 0, 50 | Fill screen |
| Light Gray | neutral light | #E6E6E6 | 230, 230, 230 | 0, 0%, 90% | Cool Gray 1 | 0, 0, 0, 10 | Fill screen |
| Bronze Testudo | accent | #AD7231 | 173, 114, 49 | 31, 56%, 44% | 4645 | 0, 34, 72, 30 | Fill screen |
Contrast pairs
Maryland Red passes AA for body text on white, at 4.8 to 1.
Of 86 ordered pairs in this palette, 36 clear 4.5 to 1 for body text and 56 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Maryland Red | Maryland Gold | White | Black | Dark Gray | Medium Gray | Light Gray | Bronze Testudo | White | Black |
|---|---|---|---|---|---|---|---|---|---|---|
| Maryland Red | 3.3Maryland Red on Maryland Gold, fails AA for body text | 4.8Maryland Red on White, passes AA for body text | 4.4Maryland Red on Black, fails AA for body text | 2.0Maryland Red on Dark Gray, fails AA for body text | 1.2Maryland Red on Medium Gray, fails AA for body text | 3.8Maryland Red on Light Gray, fails AA for body text | 1.2Maryland Red on Bronze Testudo, fails AA for body text | 4.8Maryland Red on White, passes AA for body text | 4.4Maryland Red on Black, fails AA for body text | |
| Maryland Gold | 3.3Maryland Gold on Maryland Red, fails AA for body text | 1.4Maryland Gold on White, fails AA for body text | 14.5Maryland Gold on Black, passes AA for body text | 6.6Maryland Gold on Dark Gray, passes AA for body text | 2.8Maryland Gold on Medium Gray, fails AA for body text | 1.2Maryland Gold on Light Gray, fails AA for body text | 2.8Maryland Gold on Bronze Testudo, fails AA for body text | 1.4Maryland Gold on White, fails AA for body text | 14.5Maryland Gold on Black, passes AA for body text | |
| White | 4.8White on Maryland Red, passes AA for body text | 1.4White on Maryland Gold, fails AA for body text | 21.0White on Black, passes AA for body text | 9.6White on Dark Gray, passes AA for body text | 4.0White on Medium Gray, fails AA for body text | 1.3White on Light Gray, fails AA for body text | 4.0White on Bronze Testudo, fails AA for body text | 21.0White on Black, passes AA for body text | ||
| Black | 4.4Black on Maryland Red, fails AA for body text | 14.5Black on Maryland Gold, passes AA for body text | 21.0Black on White, passes AA for body text | 2.2Black on Dark Gray, fails AA for body text | 5.2Black on Medium Gray, passes AA for body text | 16.8Black on Light Gray, passes AA for body text | 5.2Black on Bronze Testudo, passes AA for body text | 21.0Black on White, passes AA for body text | ||
| Dark Gray | 2.0Dark Gray on Maryland Red, fails AA for body text | 6.6Dark Gray on Maryland Gold, passes AA for body text | 9.6Dark Gray on White, passes AA for body text | 2.2Dark Gray on Black, fails AA for body text | 2.4Dark Gray on Medium Gray, fails AA for body text | 7.7Dark Gray on Light Gray, passes AA for body text | 2.4Dark Gray on Bronze Testudo, fails AA for body text | 9.6Dark Gray on White, passes AA for body text | 2.2Dark Gray on Black, fails AA for body text | |
| Medium Gray | 1.2Medium Gray on Maryland Red, fails AA for body text | 2.8Medium Gray on Maryland Gold, fails AA for body text | 4.0Medium Gray on White, fails AA for body text | 5.2Medium Gray on Black, passes AA for body text | 2.4Medium Gray on Dark Gray, fails AA for body text | 3.2Medium Gray on Light Gray, fails AA for body text | 1.0Medium Gray on Bronze Testudo, fails AA for body text | 4.0Medium Gray on White, fails AA for body text | 5.2Medium Gray on Black, passes AA for body text | |
| Light Gray | 3.8Light Gray on Maryland Red, fails AA for body text | 1.2Light Gray on Maryland Gold, fails AA for body text | 1.3Light Gray on White, fails AA for body text | 16.8Light Gray on Black, passes AA for body text | 7.7Light Gray on Dark Gray, passes AA for body text | 3.2Light Gray on Medium Gray, fails AA for body text | 3.2Light Gray on Bronze Testudo, fails AA for body text | 1.3Light Gray on White, fails AA for body text | 16.8Light Gray on Black, passes AA for body text | |
| Bronze Testudo | 1.2Bronze Testudo on Maryland Red, fails AA for body text | 2.8Bronze Testudo on Maryland Gold, fails AA for body text | 4.0Bronze Testudo on White, fails AA for body text | 5.2Bronze Testudo on Black, passes AA for body text | 2.4Bronze Testudo on Dark Gray, fails AA for body text | 1.0Bronze Testudo on Medium Gray, fails AA for body text | 3.2Bronze Testudo on Light Gray, fails AA for body text | 4.0Bronze Testudo on White, fails AA for body text | 5.2Bronze Testudo on Black, passes AA for body text | |
| White | 4.8White on Maryland Red, passes AA for body text | 1.4White on Maryland Gold, fails AA for body text | 21.0White on Black, passes AA for body text | 9.6White on Dark Gray, passes AA for body text | 4.0White on Medium Gray, fails AA for body text | 1.3White on Light Gray, fails AA for body text | 4.0White on Bronze Testudo, fails AA for body text | 21.0White on Black, passes AA for body text | ||
| Black | 4.4Black on Maryland Red, fails AA for body text | 14.5Black on Maryland Gold, passes AA for body text | 21.0Black on White, passes AA for body text | 2.2Black on Dark Gray, fails AA for body text | 5.2Black on Medium Gray, passes AA for body text | 16.8Black on Light Gray, passes AA for body text | 5.2Black on Bronze Testudo, passes AA for body text | 21.0Black on White, passes AA for body text |
Sources
- Every color on this page: https://brand.umd.edu/colors
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