Utah State University brand colors
Utah State calls its white "Fighting White" and treats it as a named primary rather than the absence of colour. The secondary range is unusually broad for an institution whose primary palette is this restrained.
Official site: usu.edu
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Aggie Blue | primary | #0F2439 | 15, 36, 57 | 210, 58%, 14% | 539 | 100, 65, 22, 80 | Fill screen |
| Fighting White | background | #FFFFFF | 255, 255, 255 | 0, 0%, 100% | White | 0, 0, 0, 0 | Fill screen |
| Gray | secondary | #A2AAAD | 162, 170, 173 | 196, 6%, 66% | 429 | 35, 23, 19, 2 | Fill screen |
| Black | neutral dark | #000000 | 0, 0, 0 | 0, 0%, 0% | Black | 0, 0, 0, 100 | Fill screen |
| Hunter Green | accent | #124734 | 18, 71, 52 | 158, 60%, 17% | 3435 | 87, 45, 78, 49 | Fill screen |
| Sage Green | accent | #6B9E85 | 107, 158, 133 | 151, 21%, 52% | 556 C | 60, 22, 53, 2 | Fill screen |
| Sky Blue | accent | #288DC2 | 40, 141, 194 | 201, 66%, 46% | 7689 C | 78, 33, 7, 0 | Fill screen |
| Electric Blue | accent | #01ADD8 | 1, 173, 216 | 192, 99%, 43% | 638 C | 73, 11, 7, 0 | Fill screen |
| Watermelon | accent | #F16278 | 241, 98, 120 | 351, 84%, 66% | 709 C | 0, 77, 37, 0 | Fill screen |
| Tangerine | accent | #F58220 | 245, 130, 32 | 28, 91%, 54% | 151 C | 0, 60, 100, 0 | Fill screen |
| Sunflower | accent | #F6BD17 | 246, 189, 23 | 45, 93%, 53% | 7408 C | 3, 26, 100, 0 | Fill screen |
| Sand | neutral light | #D1CBBD | 209, 203, 189 | 42, 18%, 78% | 7534 C | 18, 16, 24, 0 | Fill screen |
Contrast pairs
Aggie Blue passes AA for body text on white, at 15.8 to 1.
Of 178 ordered pairs in this palette, 68 clear 4.5 to 1 for body text and 90 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Aggie Blue | Fighting White | Gray | Black | Hunter Green | Sage Green | Sky Blue | Electric Blue | Watermelon | Tangerine | Sunflower | Sand | Fighting White | Black |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Aggie Blue | 15.8Aggie Blue on Fighting White, passes AA for body text | 6.7Aggie Blue on Gray, passes AA for body text | 1.3Aggie Blue on Black, fails AA for body text | 1.5Aggie Blue on Hunter Green, fails AA for body text | 5.2Aggie Blue on Sage Green, passes AA for body text | 4.3Aggie Blue on Sky Blue, fails AA for body text | 6.0Aggie Blue on Electric Blue, passes AA for body text | 5.1Aggie Blue on Watermelon, passes AA for body text | 6.1Aggie Blue on Tangerine, passes AA for body text | 9.2Aggie Blue on Sunflower, passes AA for body text | 9.8Aggie Blue on Sand, passes AA for body text | 15.8Aggie Blue on Fighting White, passes AA for body text | 1.3Aggie Blue on Black, fails AA for body text | |
| Fighting White | 15.8Fighting White on Aggie Blue, passes AA for body text | 2.4Fighting White on Gray, fails AA for body text | 21.0Fighting White on Black, passes AA for body text | 10.6Fighting White on Hunter Green, passes AA for body text | 3.1Fighting White on Sage Green, fails AA for body text | 3.7Fighting White on Sky Blue, fails AA for body text | 2.6Fighting White on Electric Blue, fails AA for body text | 3.1Fighting White on Watermelon, fails AA for body text | 2.6Fighting White on Tangerine, fails AA for body text | 1.7Fighting White on Sunflower, fails AA for body text | 1.6Fighting White on Sand, fails AA for body text | 21.0Fighting White on Black, passes AA for body text | ||
| Gray | 6.7Gray on Aggie Blue, passes AA for body text | 2.4Gray on Fighting White, fails AA for body text | 8.9Gray on Black, passes AA for body text | 4.5Gray on Hunter Green, passes AA for body text | 1.3Gray on Sage Green, fails AA for body text | 1.6Gray on Sky Blue, fails AA for body text | 1.1Gray on Electric Blue, fails AA for body text | 1.3Gray on Watermelon, fails AA for body text | 1.1Gray on Tangerine, fails AA for body text | 1.4Gray on Sunflower, fails AA for body text | 1.5Gray on Sand, fails AA for body text | 2.4Gray on Fighting White, fails AA for body text | 8.9Gray on Black, passes AA for body text | |
| Black | 1.3Black on Aggie Blue, fails AA for body text | 21.0Black on Fighting White, passes AA for body text | 8.9Black on Gray, passes AA for body text | 2.0Black on Hunter Green, fails AA for body text | 6.8Black on Sage Green, passes AA for body text | 5.7Black on Sky Blue, passes AA for body text | 8.0Black on Electric Blue, passes AA for body text | 6.8Black on Watermelon, passes AA for body text | 8.1Black on Tangerine, passes AA for body text | 12.2Black on Sunflower, passes AA for body text | 13.0Black on Sand, passes AA for body text | 21.0Black on Fighting White, passes AA for body text | ||
| Hunter Green | 1.5Hunter Green on Aggie Blue, fails AA for body text | 10.6Hunter Green on Fighting White, passes AA for body text | 4.5Hunter Green on Gray, passes AA for body text | 2.0Hunter Green on Black, fails AA for body text | 3.5Hunter Green on Sage Green, fails AA for body text | 2.9Hunter Green on Sky Blue, fails AA for body text | 4.0Hunter Green on Electric Blue, fails AA for body text | 3.4Hunter Green on Watermelon, fails AA for body text | 4.1Hunter Green on Tangerine, fails AA for body text | 6.2Hunter Green on Sunflower, passes AA for body text | 6.6Hunter Green on Sand, passes AA for body text | 10.6Hunter Green on Fighting White, passes AA for body text | 2.0Hunter Green on Black, fails AA for body text | |
| Sage Green | 5.2Sage Green on Aggie Blue, passes AA for body text | 3.1Sage Green on Fighting White, fails AA for body text | 1.3Sage Green on Gray, fails AA for body text | 6.8Sage Green on Black, passes AA for body text | 3.5Sage Green on Hunter Green, fails AA for body text | 1.2Sage Green on Sky Blue, fails AA for body text | 1.2Sage Green on Electric Blue, fails AA for body text | 1.0Sage Green on Watermelon, fails AA for body text | 1.2Sage Green on Tangerine, fails AA for body text | 1.8Sage Green on Sunflower, fails AA for body text | 1.9Sage Green on Sand, fails AA for body text | 3.1Sage Green on Fighting White, fails AA for body text | 6.8Sage Green on Black, passes AA for body text | |
| Sky Blue | 4.3Sky Blue on Aggie Blue, fails AA for body text | 3.7Sky Blue on Fighting White, fails AA for body text | 1.6Sky Blue on Gray, fails AA for body text | 5.7Sky Blue on Black, passes AA for body text | 2.9Sky Blue on Hunter Green, fails AA for body text | 1.2Sky Blue on Sage Green, fails AA for body text | 1.4Sky Blue on Electric Blue, fails AA for body text | 1.2Sky Blue on Watermelon, fails AA for body text | 1.4Sky Blue on Tangerine, fails AA for body text | 2.1Sky Blue on Sunflower, fails AA for body text | 2.3Sky Blue on Sand, fails AA for body text | 3.7Sky Blue on Fighting White, fails AA for body text | 5.7Sky Blue on Black, passes AA for body text | |
| Electric Blue | 6.0Electric Blue on Aggie Blue, passes AA for body text | 2.6Electric Blue on Fighting White, fails AA for body text | 1.1Electric Blue on Gray, fails AA for body text | 8.0Electric Blue on Black, passes AA for body text | 4.0Electric Blue on Hunter Green, fails AA for body text | 1.2Electric Blue on Sage Green, fails AA for body text | 1.4Electric Blue on Sky Blue, fails AA for body text | 1.2Electric Blue on Watermelon, fails AA for body text | 1.0Electric Blue on Tangerine, fails AA for body text | 1.5Electric Blue on Sunflower, fails AA for body text | 1.6Electric Blue on Sand, fails AA for body text | 2.6Electric Blue on Fighting White, fails AA for body text | 8.0Electric Blue on Black, passes AA for body text | |
| Watermelon | 5.1Watermelon on Aggie Blue, passes AA for body text | 3.1Watermelon on Fighting White, fails AA for body text | 1.3Watermelon on Gray, fails AA for body text | 6.8Watermelon on Black, passes AA for body text | 3.4Watermelon on Hunter Green, fails AA for body text | 1.0Watermelon on Sage Green, fails AA for body text | 1.2Watermelon on Sky Blue, fails AA for body text | 1.2Watermelon on Electric Blue, fails AA for body text | 1.2Watermelon on Tangerine, fails AA for body text | 1.8Watermelon on Sunflower, fails AA for body text | 1.9Watermelon on Sand, fails AA for body text | 3.1Watermelon on Fighting White, fails AA for body text | 6.8Watermelon on Black, passes AA for body text | |
| Tangerine | 6.1Tangerine on Aggie Blue, passes AA for body text | 2.6Tangerine on Fighting White, fails AA for body text | 1.1Tangerine on Gray, fails AA for body text | 8.1Tangerine on Black, passes AA for body text | 4.1Tangerine on Hunter Green, fails AA for body text | 1.2Tangerine on Sage Green, fails AA for body text | 1.4Tangerine on Sky Blue, fails AA for body text | 1.0Tangerine on Electric Blue, fails AA for body text | 1.2Tangerine on Watermelon, fails AA for body text | 1.5Tangerine on Sunflower, fails AA for body text | 1.6Tangerine on Sand, fails AA for body text | 2.6Tangerine on Fighting White, fails AA for body text | 8.1Tangerine on Black, passes AA for body text | |
| Sunflower | 9.2Sunflower on Aggie Blue, passes AA for body text | 1.7Sunflower on Fighting White, fails AA for body text | 1.4Sunflower on Gray, fails AA for body text | 12.2Sunflower on Black, passes AA for body text | 6.2Sunflower on Hunter Green, passes AA for body text | 1.8Sunflower on Sage Green, fails AA for body text | 2.1Sunflower on Sky Blue, fails AA for body text | 1.5Sunflower on Electric Blue, fails AA for body text | 1.8Sunflower on Watermelon, fails AA for body text | 1.5Sunflower on Tangerine, fails AA for body text | 1.1Sunflower on Sand, fails AA for body text | 1.7Sunflower on Fighting White, fails AA for body text | 12.2Sunflower on Black, passes AA for body text | |
| Sand | 9.8Sand on Aggie Blue, passes AA for body text | 1.6Sand on Fighting White, fails AA for body text | 1.5Sand on Gray, fails AA for body text | 13.0Sand on Black, passes AA for body text | 6.6Sand on Hunter Green, passes AA for body text | 1.9Sand on Sage Green, fails AA for body text | 2.3Sand on Sky Blue, fails AA for body text | 1.6Sand on Electric Blue, fails AA for body text | 1.9Sand on Watermelon, fails AA for body text | 1.6Sand on Tangerine, fails AA for body text | 1.1Sand on Sunflower, fails AA for body text | 1.6Sand on Fighting White, fails AA for body text | 13.0Sand on Black, passes AA for body text | |
| Fighting White | 15.8Fighting White on Aggie Blue, passes AA for body text | 2.4Fighting White on Gray, fails AA for body text | 21.0Fighting White on Black, passes AA for body text | 10.6Fighting White on Hunter Green, passes AA for body text | 3.1Fighting White on Sage Green, fails AA for body text | 3.7Fighting White on Sky Blue, fails AA for body text | 2.6Fighting White on Electric Blue, fails AA for body text | 3.1Fighting White on Watermelon, fails AA for body text | 2.6Fighting White on Tangerine, fails AA for body text | 1.7Fighting White on Sunflower, fails AA for body text | 1.6Fighting White on Sand, fails AA for body text | 21.0Fighting White on Black, passes AA for body text | ||
| Black | 1.3Black on Aggie Blue, fails AA for body text | 21.0Black on Fighting White, passes AA for body text | 8.9Black on Gray, passes AA for body text | 2.0Black on Hunter Green, fails AA for body text | 6.8Black on Sage Green, passes AA for body text | 5.7Black on Sky Blue, passes AA for body text | 8.0Black on Electric Blue, passes AA for body text | 6.8Black on Watermelon, passes AA for body text | 8.1Black on Tangerine, passes AA for body text | 12.2Black on Sunflower, passes AA for body text | 13.0Black on Sand, passes AA for body text | 21.0Black on Fighting White, passes AA for body text |
Sources
- Every color on this page: https://www.usu.edu/brand/toolkit/guides/colors
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